How many Facebook friends do you have?

Every year I spend a tremendous amount of time, energy, and expense to learn what’s going on in this world of marketing. We’re all marketers after all.  There are two kinds of

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Consistency

The loan transaction is a very linear process.  You start with point “A” then you make it all the way to point “Z” … and if you do it correctly and follow every step along the

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In order to insult me….

Have you ever heard the saying, “in order to insult me, I must first value your opinion“? Nice try though! It’s kind of like in sales, isn’t it? You may call a

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For the health of our industry, recruit the young-bloods!

Here’s one that’s my personal pet peeve. Pay attention to the industry that we are in today.  I hear it all of the time on the National Real Estate Post.  The average

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Reliable?

Here’s one for ya.  You know when it’s acceptable to not be reliable?  When you’re 10 years old.  If you’re not reliable in the Mortgage Industry, it’s going to be a rough

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Think Before You Move Companies

We see a lot of this; A loan officer isn’t happy with their current company, so they constantly move.  Understand, there are unintended consequences of being a serial job hopper.  For instance,

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